A group of young and innovative designer's dedicated to luxury brands
Technically Avant Garde, Luxury brand inspired by the essence of sports.
Founded by Edouard Heuer in 1860 at Saint-Imier, Tag Heuer has been at the avant-garde of Swiss watchmaking for more than 140 years, producing sports watches and chronographs of superlative design and precision that are among the most prestigious and iconic items in the worldwide watch market.
TagHeuer Avant garde eyewear was introduced in 1993 and has become a much sought after and exclusive brand for both retailers and purchases alike. With its link to F1 racing and with its clever use of advanced technologies in eyewear design, Tag remains at the forefront of international branding recognition.
Beta and Alpha titanium, Lightweight, comfortable, exclusive acetates, serial numbered for international warranty and authenticity, exclusive materials such snake skin or alligator leather (L-type series)
Tailor made comfort by means of a flexible closing temple coated with soft touch non allergenic elastomere.
Polycarbinate lenses with or without polarization of exceptional optical quality.
Those into innovation, daring and pure design, high tech materials but with a luxurious edge.